Applied Intelligence

Problems we solve.

Data is only useful when it drives a decision. Here is how Northgale applies geospatial modeling to the specific challenges of retail real estate.

1. The Expansion Dilemma

The Question: "We need to open 10 new stores in Texas next year. Which corners will perform?"

The Solution: We model demand density against competitor saturation to identify "white space" — locations with high intent but low service coverage.

2. Defensive Positioning

The Question: "A major competitor just leased the site across the street. How much volume will we lose?"

The Solution: We use mobile trace data to see how many of your current customers already shop the competitor elsewhere, accurately predicting churn.

3. Portfolio Optimization

The Question: "Our lease is up in 6 months. Should we renew, relocate, or close?"

The Solution: We analyze the "True Trade Area." If the customer base has shifted west over the last 5 years, we provide the data to justify the relocation costs.

Have a site in question?

Don't guess. Let us run the numbers before you sign the lease.